Est. Switzerland 1923
“Not only a Swiss watch brand,
but also an embodiment of a relaxed, stylish life”
A Swiss watch brand with over 90 years of craftsmanship passed down through generations reflecting your desire for a trendy lifestyle.
BLB brings the precision of Swiss watches and sense of fashion together, making the traditional Swiss watches to become an unique, one-of-a-kind style that has never existed before. We are committed to recreate a remarkable craftsmanship, create an unique, one-of-a-kind entry-level Swiss mechanical & quartz watches, and witness every extraordinary moment of your life journey.
Because you are fashionable and unique, that is why BLB is born for you.
This is BLB (Boillat Les Bois)!
Different for you every moment!